All posts in “in the shop”


worn wear

we’ve admired Yvon Choinard and @Patagonia for years. they are, hands-down, one of the best and most purpose driven brands of all time.

they’ve sent a small team on a cross-country road trip with their @WornWear tour, stopping at clothing and outdoor hubs to do free clothing repairs and teaching folks how to fix their own clothes.

we are so honored that they chose our nashville shop as a destination on their trip… Continue Reading…


the willie nelson tee

it started a year ago (almost to the day). we were designing our 2014 t-shirt graphics when Matt had one hell of an idea. our excitement, sadly, was snuffed out as we realized there was no way we could ever make it happen…. Continue Reading…


pints & pistons

i wanted to thank all of you who came out to the Pints and Pistons event on September 30th.  it is so great to see such enthusiasm around these old motorcycles.  i want to give a special thank you to our friends at Red Wing Shoes, we couldn’t have done it with out the help of our amazing Representative, Ayrun Dismuke.  thanks Aryun, you’re the man!  again, thanks for coming out and hopefully we will see all you guys this spring for another great Pints and Pistons.

be safe out there!

meet mazama

“We take a design and production approach that blends both the technical and the organic. Our ideas usually start developing with sketches, which we then turn into technical drawings. From those, we make laser cut profile templates, which we use to measure the vessels we throw, ensuring both a consistent and quality product that’s created by hand.

Continue Reading…


supper + song

with an incredible amount of community support and a little elbow grease from a lot of folks, we are finally able to actually, really, for real announce that Wednesday, May 14 will be the return of supper+song. Continue Reading…



two weeks ago we threw a laid back photo shoot party for our newest fit, Lucy.
we posted an open invite to come by the shop and celebrate with us. the door was open,
the bubbly was flowing, we made some new friends and had a hell of a time…
now we want to see you in your lucy’s

celebrate lucy!

ladies of nashville… if you’ve already purchased a pair of lucys or have been thinking about giving ‘em a try, come on by the nashville shop tomorrow evening, (2/11/14) from 5 – 7.


join us for a laid back photo shoot and libations to celebrate our newest fit!


spotify visit + playlist

Last week, Spotify’s worldwide team visited Nashville for their company retreat. They had a amazing crash course in all things Nashville and part of their trip was spent with us for a night of shopping, food and music. Continue Reading…


i love lucy.

i love lucy.
some things don’t come easy.
creating women’s clothing has historically only clicked for me when we design something that i want to wear.
so in the genre of blue jeans, we have always designed and advocated what i want. Continue Reading…

esquire’s alternate route

thanks to Matt Hranek for coming by and visiting us at the shop, and to your whole team for capturing the experience. great to have you back in nashville.


in the details: denim hencye

The blue jean has evolved tremendously since it’s birth in the mid-19th century. The original blue jeans were referred to as waist overalls because they were sold by dry goods merchants as a working man’s pant with no bib, stopping at the waist. Continue Reading…