A great fundraiser from a great company in collaboration with great designers for a great cause.
A great fundraiser from a great company in collaboration with great designers for a great cause.
We’ve always said that making blue jeans is much like making good food. So when Whole Foods asked to document our process and share our story, we were honored to say yes. Check out the feature including photos, an interview, a video and more in Dark Rye Magazine here.
Really great job by Eric Staples and Mister Paul Klein.
Written and directed by Eric Staples | Created by Will Morgan Holland | Acting by Jay Wilkison and Will McKinney

Life is complicated, your passions shouldn’t be.
-Brian
Today is the day! The Warby Parker showroom opens inside imogene + willie and we’ve got your first look behind-the-scenes. Stop by for the unveiling this evening from 6 – 9 pm to toast with us and try on your favorites. More details can be found here. See you there!

Crazy Drizzle’s back with another installment of his hip hop antics. Happy Halloween, y’all.
Gary Clark Jr. = the shiznit
-Brian
Matt and Carrie talked about manufacturing in America last week at the TEDxAtlanta Conference. Watch this to better understand why our men’s autumn collection is late… but rest assured, it’s coming very soon!
A curation of one-of-a-kind treasures from around the world and throughout this country, scavenged and handpicked for our new i+w home goods collection. see more