Up until now, your best friend was Willie or Barton. But now… meet Hank. This jean is lovingly named for our 4-year-old nephew, also known as Cantankerous Hank.
Just like the jean that is named for him, Hank is big and strong and rough and tumbly. But most of all, he is sweet and kind and loving. As Hank always says, “I love you to the moon and back.” He knows no strangers because he confidently introduces himself to everyone on the street. “Hi. My name is Hank. I have 2 dogs, Willow and Cooper.”
The real Hank would be your best buddy. And the jean in his namesake might possibly be, too.
It was such a pleasure to have our friend Eddie George, Heisman Trophy winner and Tennessee Titans legend, test drive our new rough, rigid + roomier fit. He was a blast to shoot and we can’t wait to share even more from our time with him soon.











